Helena Tourism Ads

brand implementation + ad creation

The city of Helena-West Helena has so much to offer for outdoor recreation that has long been ignored, under utilized, and under experienced. As part of a broader campaign to highlight these experiences and do better to engage the assets Helena has, I created these ads for statewide travel guides. The goal was to not only communicate the assets themselves but also to convey the spirit of adventure and soul deep culture that exists in the Delta.